Web Analytics to understand better your customers

We are a full service agency with web analytics consulting services which help to understand better data and increase conversion rates.  Our analytics services and experience helped many of our clients to improve the performance of their website.

 

Web Analytics 360 Analysis –  A review all of your available data, with summary assessment and strategic recommendations.  

Key Performance Indicator (KPI) Development – Definition of the most signficant of KPI’s based on your website goals.

Customized Segmentation  – Custom segment development to dig into traffic and conversion by segment to better interpret top-line website performance.

Custom Variables & Report Writing – Custom tagging to capture non-page activity (Ajax, Flash or in-page events) and custom variables and integrate these into custom reports.

Google Analytics Implementation, Audits and Training -- Install, upgrade or verify Google Analytics code. Add custom code for added tracking and reporting.

Dashboard Creation – Customized reporting interface to simplify tracking and discovery.

Campaign Tracking – Campaign tracking guidence and best practices.

SEO/SEM Measurement – Analysis of paid and organic search engine reporting.

A/B Split Testing -- Tag design, reporting and analysis support for A/B testing.

Audit

We evaluate your current web analytics set up, check tracking codes.

Implementation

We install or upgrade Web Analytics codes. We set up goals on Google Analytics account.

Optimisation

We optimise your website, your digital marketing campaigns, improve your conversion rates.